1/16/2011

The Sampler

Cutting edge and innovative are two words which are frequently used when discussing the future of digital communications. Sure it sounds forward-thinking, but what do those words even mean?

I think Converse’s new IPhone app, The Sampler, is a perfect example of the possibilities of cutting-edge digital technology. Their app allows you to try on a pair of Converse shoes without evev stepping foot in a shoe store. Just grab your phone, point it towards your right foot and through augmented reality, you can see what you would look like in a Converse shoe. Need a second opinion? The app allows you to share the image with friends on Facebook.

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